Pride Toronto must return to its political roots as sponsors pull support, advocates say

As a major funding shortfall looms over Pride Toronto, some prominent LGBTQ advocates say it’s high time to rethink the organization’s corporate partnerships and return to its political grassroots. Ahead of last month’s Pride parade, organizers sounded the alarm over Pride Toronto’s $900,000 shortfall after sponsors such as Google, Nissan, Home Depot and Clorox pulled their support.